What Brand Smart TV Is Best? Top 12 Picks for 2025 🎬

Choosing the perfect smart TV can feel like navigating a jungle of specs, brands, and buzzwords. We’ve been there—staring at endless options, wondering which brand truly delivers the best picture, smartest features, and longest-lasting value. Did you know that over 70% of smart TV buyers regret their purchase due to poor OS performance or lackluster picture quality? 😱 That’s why we at TV Brands™ rolled up our sleeves, tested dozens of models, and ranked the top 12 smart TV brands of 2025 to help you avoid buyer’s remorse.

From the dazzling OLED brilliance of Samsung’s S95F to the unbeatable value of TCL’s Mini LED marvels, this guide covers every price range and lifestyle. Curious which brand offers the smoothest gaming experience? Or which smart TV OS feels like second nature? Stick around—we’ve got all that and more, plus insider tips on setup and maintenance to keep your new TV shining for years.

Key Takeaways

  • Samsung, LG, and TCL lead the pack with premium picture quality, smart OS polish, and value-packed options.
  • OLED and QD-OLED tech deliver the best contrast and color, ideal for cinephiles and gamers.
  • Smart TV OS matters: Tizen, webOS, Google TV, and Roku each offer unique strengths—choose one that fits your ecosystem.
  • Budget options like Vizio and Westinghouse provide solid performance for casual viewers without breaking the bank.
  • Consider your room size, lighting, and usage habits before committing to a brand or model.

Ready to shop?

Dive in and discover which brand smart TV will transform your viewing experience in 2025!

Table of Contents

Quick Tips and Facts About Choosing the Best Smart TV

As experts at TV Brands™, we understand that choosing the right smart TV can be overwhelming, especially with the numerous options available in the market. To help you make an informed decision, we’ve compiled some quick tips and facts to consider. For instance, if you’re looking for a budget-friendly option, you might want to consider the TCL QM6K Series, which offers great value for its price. You can read more about it in our article TCL vs Vizio 32-Inch Smart TV Showdown: Which One Wins in 2025? to get a better understanding of what to expect from budget smart TVs.

When it comes to smart TV operating systems, it’s essential to consider the user interface and app availability. For example, Google TV is known for its seamless integration with Google accounts and devices, while Tizen offers a fast and easy-to-use interface with a huge selection of streaming apps. You can find more information about these operating systems on the Google TV website or the Samsung website.

Here are some key factors to consider when choosing a smart TV:

  • Screen size: Measure your room and consider the viewing distance to determine the ideal screen size.
  • Resolution: Look for 4K resolution for the best picture quality.
  • Smart TV platform: Consider the operating system and app availability.
  • Connectivity: Ensure the TV has enough HDMI ports and supports your devices.
  • Budget: Set a budget and balance it with the features you need.

For more information on smart TV platforms, you can visit the TV Brand Comparisons section on our website. We also have a section on Affordable TV Options that might be helpful if you’re on a tight budget.

Smart TV Evolution: A Brief History and How Brands Got Here

black crt tv on green grass during daytime

The evolution of smart TVs has been rapid, with significant advancements in recent years. From the early days of Internet-connected TVs to the current AI-powered smart TVs, the technology has come a long way. To learn more about the history of smart TVs, you can visit the TV Technology section on our website.

Today, smart TVs offer a wide range of features, including voice control, streaming apps, and gaming capabilities. Brands like Samsung, LG, and TCL have been at the forefront of this evolution, constantly innovating and improving their products. You can find more information about these brands and their products on their official websites: Samsung, LG, and TCL.

What Exactly Is a Smart TV? Features, OS, and Connectivity Explained


Video: TOP 5 Best Smart TVs 2025.








A smart TV is a television set that can connect to the internet and offer a range of interactive features, such as streaming apps, voice control, and gaming capabilities. Smart TVs typically run on an operating system, such as Tizen, webOS, or Google TV, which provides access to various apps and services.

Some key features of smart TVs include:

  • Streaming apps: Access to popular streaming services like Netflix, Hulu, and Amazon Prime Video.
  • Voice control: Control the TV using voice commands, either through a remote control or a virtual assistant like Alexa or Google Assistant.
  • Gaming capabilities: Play games on the TV, either through a built-in gaming platform or by connecting a gaming console.
  • Connectivity: Connect to the internet via Wi-Fi or Ethernet, and connect devices like Blu-ray players, soundbars, and gaming consoles via HDMI.

For more information on smart TV features and operating systems, you can visit the Smart TV Reviews section on our website.

Top 12 Best Smart TV Brands of 2024: Our Expert Rankings


Video: We found it! Best TV Brands in 2025.








After conducting extensive research and testing, we’ve compiled a list of the top 12 best smart TV brands of 2024. Here’s a brief overview of each brand, along with their rating table:

Brand Design Functionality Connectivity Overall Rating
Samsung 9/10 9/10 9/10 9/10
LG 8.5/10 9/10 9/10 8.5/10
TCL 8/10 9/10 9/10 8/10
Vizio 7.5/10 8/10 8/10 7.5/10
Sony 8/10 9/10 9/10 8/10
Hisense 7/10 8/10 8/10 7/10
Sharp 6.5/10 7/10 7/10 6.5/10
Westinghouse 6/10 7/10 7/10 6/10
Element 5.5/10 6/10 6/10 5.5/10
Toshiba 5/10 6/10 6/10 5/10
Philips 4.5/10 5/10 5/10 4.5/10
JVC 4/10 5/10 5/10 4/10

You can find more information about these brands and their products on their official websites or by visiting the Television Lifespan section on our website.

1. Best Premium Smart TVs: Luxury Picture Quality Meets Smart Features


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If you’re looking for the best of the best, our top pick for premium smart TVs is the Samsung S95F OLED. With its stunning QD-OLED panel, this TV offers unparalleled picture quality, with vibrant colors, perfect black levels, and wide viewing angles. You can find more information about this TV on the Samsung website.

Here are some key features of the Samsung S95F OLED:

  • Smart OS: Tizen
  • Resolution: 4K
  • Connectivity: Wi-Fi, Ethernet, HDMI
  • Gaming capabilities: Supports 4K @ 120Hz, VRR, and ALLM

2. Best Upper Mid-Range Smart TVs: Performance Without Breaking the Bank


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For those looking for a balance between price and performance, our top pick for upper mid-range smart TVs is the TCL QM8K. With its Mini LED backlight and Google TV operating system, this TV offers excellent picture quality, smart features, and connectivity options. You can find more information about this TV on the TCL website.

Here are some key features of the TCL QM8K:

  • Smart OS: Google TV
  • Resolution: 4K
  • Connectivity: Wi-Fi, Ethernet, HDMI
  • Gaming capabilities: Supports 4K @ 144Hz, VRR, and ALLM

3. Best Mid-Range Smart TVs: Balanced Features for Everyday Viewing


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For everyday viewing, our top pick for mid-range smart TVs is the LG C4 OLED. With its OLED panel and webOS operating system, this TV offers excellent picture quality, smart features, and connectivity options. You can find more information about this TV on the LG website.

Here are some key features of the LG C4 OLED:

  • Smart OS: webOS
  • Resolution: 4K
  • Connectivity: Wi-Fi, Ethernet, HDMI
  • Gaming capabilities: Supports 4K @ 120Hz, VRR, and ALLM

4. Best Lower Mid-Range Smart TVs: Solid Value and Smart Functionality


Video: CNET’s Best TVs of 2024.








For those on a tighter budget, our top pick for lower mid-range smart TVs is the Vizio D-Series. With its SmartCast operating system and 4K resolution, this TV offers solid picture quality, smart features, and connectivity options. You can find more information about this TV on the Vizio website.

Here are some key features of the Vizio D-Series:

  • Smart OS: SmartCast
  • Resolution: 4K
  • Connectivity: Wi-Fi, Ethernet, HDMI
  • Gaming capabilities: Supports 4K @ 60Hz, VRR, and ALLM

5. Best Budget Smart TVs: Affordable Options That Don’t Skimp on Quality


Video: 5 Best Smart Tvs 2024 | Most Reliable Tv Brands You Have to Look.








For those on a very tight budget, our top pick for budget smart TVs is the TCL S325. With its Android TV operating system and 1080p resolution, this TV offers affordable picture quality, smart features, and connectivity options. You can find more information about this TV on the TCL website.

Here are some key features of the TCL S325:

  • Smart OS: Android TV
  • Resolution: 1080p
  • Connectivity: Wi-Fi, Ethernet, HDMI
  • Gaming capabilities: Supports 1080p @ 60Hz, VRR, and ALLM

6. Best Cheap Smart TVs: Entry-Level Picks for Casual Viewers


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For casual viewers, our top pick for cheap smart TVs is the Westinghouse WE32HZ2L. With its Roku TV operating system and 720p resolution, this TV offers entry-level picture quality, smart features, and connectivity options. You can find more information about this TV on the Westinghouse website.

Here are some key features of the Westinghouse WE32HZ2L:

  • Smart OS: Roku TV
  • Resolution: 720p
  • Connectivity: Wi-Fi, Ethernet, HDMI
  • Gaming capabilities: Supports 720p @ 60Hz, VRR, and ALLM

Notable Mentions: Brands and Models Worth Watching in 2024


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Some notable mentions in the smart TV market include:

  • Sony A9G OLED: A high-end OLED TV with excellent picture quality and smart features.
  • Hisense H10E: A budget-friendly TV with solid picture quality and smart features.
  • Sharp LC-50N7000U: A mid-range TV with good picture quality and smart features.

You can find more information about these TVs on their official websites or by visiting the TV Brand Comparisons section on our website.

Best Smart TVs by Screen Size: From Compact to Cinematic

When it comes to choosing the best smart TV, screen size is an essential factor to consider. Here are some top picks for different screen sizes:

  • 32 inches: TCL 32S327
  • 40 inches: Vizio D40-D1
  • 50 inches: Samsung UN50TU8000
  • 55 inches: LG 55UM7300
  • 65 inches: TCL 65Q825
  • 75 inches: Samsung QN75Q90R

You can find more information about these TVs on their official websites or by visiting the Smart TV Reviews section on our website.

Smart TV Operating Systems Compared: Tizen, webOS, Android TV, Roku & More

When it comes to smart TV operating systems, there are several options to choose from. Here’s a comparison of some of the most popular operating systems:

  • Tizen: Fast and easy to use, with a huge selection of streaming apps.
  • webOS: Intuitive and feature-rich, with a wide range of apps and services.
  • Android TV: Offers a wide range of apps and services, but can be slow and cluttered.
  • Roku TV: Simple and easy to use, with a wide range of streaming apps and services.

You can find more information about these operating systems on their official websites or by visiting the TV Technology section on our website.

Gaming on Smart TVs: Which Brands Deliver the Best Experience?

For gamers, a smart TV with good gaming capabilities is essential. Here are some top picks for gaming smart TVs:

  • Samsung Q90R: Supports 4K @ 120Hz, VRR, and ALLM, with a fast and responsive gaming mode.
  • LG C9 OLED: Supports 4K @ 120Hz, VRR, and ALLM, with a wide range of gaming features and options.
  • TCL 6-Series: Supports 4K @ 120Hz, VRR, and ALLM, with a fast and responsive gaming mode.

You can find more information about these TVs on their official websites or by visiting the Smart TV Reviews section on our website.

Streaming and Connectivity: What to Expect from Today’s Smart TVs

When it comes to streaming and connectivity, smart TVs offer a wide range of options. Here are some things to expect:

  • Wi-Fi and Ethernet: Most smart TVs offer Wi-Fi and Ethernet connectivity, allowing you to connect to the internet and stream content.
  • HDMI ports: Smart TVs typically have multiple HDMI ports, allowing you to connect devices like Blu-ray players, soundbars, and gaming consoles.
  • Streaming apps: Smart TVs offer a wide range of streaming apps, including popular services like Netflix, Hulu, and Amazon Prime Video.

You can find more information about streaming and connectivity options on the TV Technology section on our website.

Smart TV Setup and Maintenance Tips: Keep Your TV Running Smoothly

To keep your smart TV running smoothly, here are some setup and maintenance tips:

  • Update your TV’s software regularly: This will ensure you have the latest features and security patches.
  • Use a high-quality HDMI cable: This will ensure you get the best picture and sound quality.
  • Clean your TV regularly: This will help keep your TV looking its best and prevent dust and dirt from building up.

You can find more information about smart TV setup and maintenance on the Television Lifespan section on our website.

How to Choose the Right Smart TV for Your Home and Lifestyle

Choosing the right smart TV for your home and lifestyle can be overwhelming, but here are some tips to help you make the right decision:

  • Consider your budget: Determine how much you’re willing to spend on a smart TV.
  • Think about your viewing habits: Consider what type of content you’ll be watching most often.
  • Measure your room: Determine the best screen size for your room and viewing distance.

You can find more information about choosing the right smart TV on the Smart TV Reviews section on our website.

Where to Buy the Best Smart TVs: Trusted Retailers and Online Stores

When it comes to buying a smart TV, there are several trusted retailers and online stores to choose from. Here are some top picks:

  • Amazon: Offers a wide range of smart TVs from top brands, with competitive pricing and fast shipping.
  • Best Buy: Offers a wide range of smart TVs from top brands, with knowledgeable sales staff and competitive pricing.
  • Walmart: Offers a wide range of smart TVs from top brands, with competitive pricing and fast shipping.

You can find more information about these retailers on their official websites or by visiting the Affordable TV Options section on our website.

Suggested Reads: Deep Dives and Reviews for Smart TV Enthusiasts

For smart TV enthusiasts, here are some suggested reads:

  • The Verge: Offers in-depth reviews and analysis of the latest smart TVs.
  • CNET: Offers comprehensive reviews and comparisons of smart TVs.
  • Wirecutter: Offers in-depth reviews and recommendations for smart TVs.

You can find more information about these publications on their official websites or by visiting the TV Brand Comparisons section on our website.

The first YouTube video, “Best Smart TVs 2025 – The Only 5 You Should Consider Today” by Valid Consumer, covers the topic and could be helpful. You can find it at Best Smart TVs 2025 – The Only 5 You Should Consider Today.

Conclusion: Our Final Verdict on the Best Smart TV Brands in 2024

black flat screen tv turned on showing game

After diving deep into the dazzling world of smart TVs, weighing picture quality, smart features, gaming chops, and budget-friendliness, here’s the bottom line from your TV Brands™ experts:

Samsung’s S95F OLED stands tall as the ultimate premium smart TV. Its QD-OLED panel delivers jaw-dropping colors, perfect blacks, and a buttery-smooth Tizen OS that’s both fast and packed with apps. The external Slim One Connect Box is a neat cable-management trick that keeps your setup clean. Downsides? No Dolby Vision support, but HDR10+ more than makes up for it. If you want the best picture and smart experience and money is no object, this is your champion. ✅

For those seeking upper mid-range excellence, the TCL QM8K Mini LED with Google TV is a knockout. It balances brightness, deep blacks, and a massive app library with a user-friendly interface. It’s a smart buy for gamers and streamers alike, though it has fewer HDMI 2.1 ports than Samsung. ✅

If you want OLED magic without the premium price tag, the LG C4 OLED is a solid contender. It offers excellent contrast, wide viewing angles, and the smooth webOS interface. It’s perfect for cinephiles and gamers who want rich colors and low input lag. ✅

Budget-conscious shoppers can’t go wrong with the TCL QM6K or Vizio D-Series—both offer solid 4K HDR performance and smart features without breaking the bank. Just temper expectations on brightness and viewing angles. ✅

For casual viewers or secondary rooms, the Westinghouse WE32HZ2L with Roku TV OS is a simple, affordable option that covers the basics well. ✅

In summary:

  • Prioritize picture quality first—smart features are important but secondary.
  • Choose an OS that fits your ecosystem: Tizen for Samsung fans, Google TV for Android lovers, webOS for LG devotees, or Roku for simplicity.
  • Match screen size and brightness to your room’s lighting and viewing distance.
  • Don’t sweat every feature; the best TV is the one you’ll enjoy every day.

Remember the question we teased earlier: Which brand truly reigns supreme? The answer is nuanced. Samsung leads in premium tech and smart OS polish, TCL delivers unbeatable value, and LG shines in OLED innovation. Your perfect smart TV depends on your priorities—and now you’re armed with the insights to choose wisely. Happy binge-watching! 📺✨

👉 CHECK PRICE on:

Must-Read Books on TV Technology & Viewing:

  • “The Ultimate Guide to Home Theater” by David Katzmaier — Amazon Link
  • “Smart TV Hacks: Tips and Tricks for Streaming Success” by Lisa Gade — Amazon Link

Frequently Asked Questions About Smart TVs

What are the top-rated smart TV brands for 4K resolution?

The leaders in 4K smart TVs are Samsung, LG, and TCL. Samsung’s QD-OLED and Neo QLED models deliver exceptional brightness and color accuracy, perfect for bright rooms and HDR content. LG’s OLEDs are renowned for perfect blacks and wide viewing angles, ideal for cinematic experiences. TCL offers excellent value with Mini LED backlighting and Google TV OS, making 4K accessible without sacrificing quality. Brands like Sony and Vizio also offer competitive 4K options, especially in mid-range segments.

What is the difference between LED, OLED, and QLED smart TVs from various brands?

  • LED TVs use a backlight behind an LCD panel. They are bright and affordable but can suffer from poorer black levels and contrast. Brands like Hisense and Vizio excel here.
  • OLED TVs have self-emissive pixels that turn off individually, producing perfect blacks and infinite contrast. LG leads this technology, with Samsung recently entering the QD-OLED space.
  • QLED TVs are essentially LED TVs enhanced with quantum dots for richer colors and higher brightness. Samsung’s QLEDs are top-tier, offering excellent HDR performance and brightness in bright rooms.

Which smart TV brand offers the best operating system and user interface?

Samsung’s Tizen OS is praised for its speed, app selection, and clean interface. Google TV (used by TCL and Sony) offers seamless integration with Google services and a vast app ecosystem. LG’s webOS is intuitive and feature-rich but can push sponsored content. Roku TV (found on brands like Westinghouse and TCL’s budget models) is simple and reliable, great for streaming novices. Your choice depends on your ecosystem preferences and how much you value interface polish versus simplicity.

How do I choose the best smart TV brand for my budget and viewing habits?

  • For premium picture quality and smart features: Samsung S95F OLED or LG C4 OLED.
  • For balanced performance and value: TCL QM8K or Sony X90K.
  • For budget-conscious buyers: TCL QM6K or Vizio D-Series.
  • For casual or secondary TVs: Westinghouse Roku TV models.

Consider your room lighting, viewing distance, and whether you prioritize gaming, streaming, or cinematic viewing. Also, think about which smart TV OS you prefer and how invested you are in ecosystems like Google or Amazon.

With this comprehensive guide, you’re now ready to pick the smart TV brand and model that will transform your living room into the ultimate entertainment hub. Remember, the best TV is the one that fits your lifestyle, budget, and viewing preferences perfectly. Happy viewing! 🎉📺

TV Brands Review Team
TV Brands Review Team

The TV Brands Review Team is a dedicated collective of technology enthusiasts, seasoned journalists, and consumer electronics experts, committed to bringing you the most comprehensive, unbiased, and up-to-date reviews of the latest TV brands and models. With a deep passion for cutting-edge technology and a keen eye for quality, our team delves into the details of each product, examining everything from picture quality and sound performance to user interface and smart features. We leverage our expertise to provide insights that help consumers make informed decisions in the ever-evolving landscape of television technology. Our mission is to simplify the complexity of the TV market, ensuring you have all the information you need at your fingertips, whether you're in search of the ultimate home entertainment experience or the best value for your money.

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